This week, our increasingly popular Press Play series features a man who is undoubtedly one of the most iconic figureheads in the electronic dance music scene. Avicii, also known as Tim Bergling, has had astronomical success from the onset of his career as a producer and DJ. Emerging as a producer at the ripe age of 18, Avicii indubitably has become the most recognizable face in dance music amongst the increasingly mainstream audience. In the span of only four years he has achieved unbelievable success and popularity. To learn how, join us as we provide an in-depth, previously unrevealed look into the mind of the 22 year old Swedish megastar.